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Free VC Directory

With any B-Plan Purchase
425 Page Capital Directory
Through Oct. 31

Business Plan Writer
$425 Flat Rate
No Templates Used
7 Day Turnaround

All Purchased Plans
Are Updated for 2020

Business Startup Guides
Checkout our new sister site!

Free Lobbying Firm Business Plan

For Raising Capital from Investors, Banks, or Grant Companies!

Please note that the financials in this complete free business plan are completely fictitious and may not match the text of the business plan below. This free business plan demonstration purposes only. If you are interested in purchasing the completed editable MS Word and Excel documents for this business plan, please click the button below! Also, the text of the business plan is formatted with a fully automated table of contents.

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It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:

  • Excecutive Summary
  • Company and Financing Summary
  • Products and Services Overview
  • Strategic Analysis with current research!
  • Marketing Plan
  • Personnel Plan
  • 3 Year Advanced Financial Plan
  • Expanded Financial Plan with Monthly Financials
  • Loan Amortization and ROI Tools
  • FREE PowerPoint Presentation for Banks, Investors, or Grant Companies!

1.0 Executive Summary

The purpose of this business plan is to raise $100,000 for the development of a specialized lobbying firm while concurrently showcasing the expected financials and operations over the next three years. Lobbying Firm, Inc. (“the Company”) is a New York based corporation that will provide lobbying services (on a state and federal level) in its targeted market. The Company was founded by John Doe.


1.1 Products and Services

As stated above, the Company specializes in providing lobbying services related to campaigns as well as to corporations that want to further their causes with state legislatures and federal legislatures. The Company’s services include managing lobbying campaigns as well assisting with distribution of political messages.


The business generates revenues on a per hour basis for these services.


The third section of the business plan will further describe the services offered by Lobbying Firm.


1.2 The Financing

Mr. Doe is seeking to raise $100,000 from as a bank loan. The interest rate and loan agreement are to be further discussed during negotiation. This business plan assumes that the business will receive a 10 year loan with a 9% fixed interest rate. The financing will be used for the following:


  • Development of the Company’s location.

  • Financing for the first six months of operation.

  • Capital to purchase a company vehicle.


Management will contribute $10,000 to the venture.

1.3 Mission Statement

Lobbying Firm’s mission is to become the recognized leader in its targeted market for lobbying services.

1.4 Mangement Team

The Company was founded by John Doe. Mr. Doe has more than 10 years of experience in the lobbying industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.

1.5 Sales Forecasts

Mr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.

1.6 Expansion 1.6 Expansion Plan

The Founder expects that the business will aggressively expand during the first three years of operation. Mr. Doe intends to implement marketing campaigns that will effectively target politicians and corporations within the United States.


2.0 Company and Financing Summary

2.1 Registered Name and Corporate Structure

Lobbying Firm, Inc. The Company is registered as a corporation in the State of New York.


2.2 Required Funds

At this time, Lobbying Firm requires $100,000 of debt funds. Below is a breakdown of how these funds will be used:

2.3 Investor Equity

Mr. Doe is not seeking an investment from a third party at this time.

2.4 Management Equity

John Doe owns 100% of Lobbying Firm, Inc.

2.5 Exit Strategy

If the businesIf the business is very successful, Mr. Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of Lobbying Firm, Inc. Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings.

3.0 Products and Services

As stated in the executive summary, the Company specializes in lobbying campaign management, lobbying campaign development, and related services. The last segment of the business is extremely important as it will provide income to the business when elections are not in season.

As business is now done on a global scale, there is a strong demand among multinational corporations to have employees that are educated on certain issues. As such, Mr. Doe and his staff will provide these services from the Company’s offices in New York..

4.0 Strategic and Market Analysis

4.1 Economic Outlook

This section of the analysis will detail the economic climate, the specialized lobbying and political consulting industry, the customer profile, and the competition that the business will face as it progresses through its business operations.

Currently, the economic market condition in the United States is moderate. Unemployment rates have declined while asset prices have risen substantially. It should be noted that lobbying services are in demand regardless of the overall economic climate.  

4.2 Industry Analysis

The consulting industry (which includes lobbying firms) is a highly fragmented group of individual practitioners, small firms, and large auditing institution. There are over 621,000 consulting in the United States. The industry generates over $38 billion dollars a year, and employs over 390,000 Americans. Within the Untied States, there are approximately 4,000 lobbying firms that operate primarily within New York, California, and Washington DC. These firms aggregately generate $2 billion per year.

The demand for consulting services is expected to increase as the number of businesses and the complication of laws pertaining to the business increases.

4.3 Customer Profile

Lobbying Firm average client will be a political campaign, medium sized or large corporation. Common traits among clients will include:

  • Among politicians, has a lobbying and political campaign budget of at least $1,000,000

  • Annual revenues exceeding $10,000,000

  • Will spend $10,000 to $50,000 per year with the Company.

4.4 Competitive Analysis

This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages. If there are a number of competitors in the same industry (meaning that it is not feasible to describe each one) then showcase the number of businesses that compete with you, and why your business will provide customers with service/products that are of better quality or less expensive than your competition.

5.0 Marketing Plan

Lobbying Firm intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market. Below is an overview of the marketing strategies and objectives of the Lobbying Firm.

5.1 Marketing Objectives

  • Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.

  • Establish relationships with political consultants.

  • Establish relationships with medium and large corporations throughout the United States.

5.2 Marketing Strategies

Mr. Doe will personally contact politicians and corporations that he knows in order to develop ongoing contracts to provide his expertise in regards to policy matters, lobbying campaign promotions, and international affairs. This will be of the utmost importance in regards to the Company’s principal operating center.

Mr. Doe intends on using a number of marketing strategies that will allow Lobbying Firm to easily target large corporations within the target market. These strategies include traditional print advertisements and ads placed on search engines on the Internet. Below is a description of how the business intends to market its services to the general public.

Lobbying Firm will also use an internet based strategy. This is very important as many people seeking specialized services, such as lobbying firm, now the Internet to conduct their preliminary searches. Mr. Doe will register Lobbying Firm with online portals so that potential customers can easily reach the business.

5.3 Pricing

In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.more than 1 page.


6.0 Organizational Plan and Personnel Summary

6.1 Corporate Organization

6.2 Organizational Budget

6.3 Management Biographies

In this section of the business plan, you should write a two to four paragraph biography about your work experience, your education, and your skill set. For each owner or key employee, you should provide a brief biography in this section.

7.0 Financial Plan

7.1 Underlying Assumptions

TThe Company has based its proforma financial statements on the following:

  • Lobbying Firm, Inc. will have an annual revenue growth rate of 16% per year.

  • The Owner will acquire $100,000 of debt funds to develop the business.

  • The loan will have a 10 year term with a 9% interest rate.

7.2 Sensitivity Analysis

In the event of an economic downturn, the business may have a decline in its revenues. However, the specialized lobbying services offered by the business are demanded by large organizations and political campaigns, which are less swayed by declines in the general economy.

7.3 Source of Funds Source of Funds

7.4 General Assumptions

7.5 Profit and Loss Statements 

7.6 Cash Flow Analysis


7.7 Balance Sheet


7.8 General Assumptions

7.9 Business Ratios

Expanded Profit and Loss Statements

Expanded Cash Flow Analysis