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Free VC Directory

With any B-Plan Purchase
425 Page Capital Directory
Through Nov. 30

Business Plan Writer
$425 Flat Rate
No Templates Used
7 Day Turnaround

All Purchased Plans
Are Updated for 2020

Business Startup Guides
Checkout our new sister site!

Free Debt Consolidation Service Business Plan
For Raising Capital from Investors, Banks, or Grant Companies!

Please note that the financials in this complete free business plan are completely fictitious and may not match the text of the business plan below. This free business plan demonstration purposes only. If you are interested in purchasing the completed editable MS Word and Excel documents for this business plan, please click the button below! Also, the text of the business plan is formatted with a fully automated table of contents.

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It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:

  • Excecutive Summary
  • Company and Financing Summary
  • Products and Services Overview
  • Strategic Analysis with current research!
  • Marketing Plan
  • Personnel Plan
  • 3 Year Advanced Financial Plan
  • Expanded Financial Plan with Monthly Financials
  • Loan Amortization and ROI Tools
  • FREE PowerPoint Presentation for Banks, Investors, or Grant Companies!

1.0 Executive Summary

The purpose of this business plan is to raise $100,000 for the development of a debt consolidation and credit advisory firm while showcasing the expected financials and operations over the next three years. Debt Consolidation Company, Inc. (“the Company”) is a New York based corporation that will arrange for the consolidation of debts into one loan on behalf of clients within the target market. The business will also provide credit advisory services as an ancillary service. The Company was founded in 2009 by John Doe.

1.1 Products and Services

The primary revenue source for the business will come from the consolidation of debts into one loan on behalf of clients. The Company will directly receive its fees from lenders for this service, and there will be no out of pocket cost to the client. The Company will work with the client’s creditors to arrange a single payment loan that will make a client’s overall debt more affordable on a month to month basis while concurrently ensuring that a creditor(s) continues to receive payments on their receivables. The Company will also directly assist clients with credit advisory issues as most people that require debt consolidation also have issues with their credit profiles. Approximately 40% of the US population has issues with their credit profiles and as such, the market for credit advisory services is extremely strong, especially in today’s economic climate. The business will receive per hour fees from the client for these services. The third section of the business plan will further describe the services offered by Debt Consolidation Company, Inc.

1.2 The Financing

Mr. Doe is seeking to raise $100,000 from as a bank loan. The interest rate and loan agreement are to be further discussed during negotiation. This business plan assumes that the business will receive a 10 year loan with a 9% fixed interest rate.

1.3 Mission Statement

Debt Consolidation Company, Inc.’s mission is to become a recognized leader within its target market for assisting people with consolidating existing debts into easier payments.

1.4 Mangement Team

The Company was founded by John Doe. Mr. Doe has more than 10 years of experience in the lending industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.

1.5 Sales Forecasts

Mr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.

1.6 Expansion Plan

The Founder expects that the business will aggressively expand during the first three years of operation. Mr. Doe intends to implement marketing campaigns that will effectively target individuals within the target market.

2.0 Company and Financing Summary

2.1 Registered Name and Corporate Structure

Debt Consolidation Company, Inc. The Company is registered as a corporation in the State of New York.

2.2 Required Funds

At this time, the Debt Consolidation Company requires $100,000 of debt funds. Below is a breakdown of how these funds will be used:

2.3 Investor Equity

Mr. Doe is not seeking an investment from a third party at this time.

2.4 Management Equity

John Doe owns 100% of the Debt Consolidation Company, Inc.

2.5 Exit Strategy

If the business is very successful, Mr. Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of the Debt Consolidation Company. Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings.

3.0 Products and Services

Below is a description of the debt consolidation and credit advisory services offered by the Company.

3.1 Debt Consolidation and Debt Negotiation

The primary revenue source for the business will come from the direct consolidation of a client’s existing debts and payables into one monthly payment. The Company will work with all of the client’s existing creditors to arrange a single loan that will satisfy all debts held by the client. The Company will receive a fee from the lenders for an amount equal to 1% to 2% of the face value of all outstanding debts held by the client (these fees are subject to fluctuation based on the type of debt consolidated). The business will also offer debt renegotiation and debt management services to clients that are heavily saddled with credit card debt, automotive debt, or mortgages. The business, on behalf of clients, will work with lenders to adjust the terms of these loans and credit lines to effectively ensure that the client can continue to pay their creditors while concurrently ensuring that the creditors maintain portfolios of serviceable receivables. For this service, the Company will receive fees from lenders in exchange for successfully renegotiating a client’s debt. Full disclosures regarding fees for these services will be provided to the client to ensure that any conflict of interest is kept to an absolute minimum. It should also be noted that at all times, the Company will maintain the proper licensure to act as a debt consolidation firm in all jurisdictions where Debt Consolidation Company, Inc. conducts business.

3.2 Credit Advisory Services

The Company’s secondary source of revenue for the business will come from the direct consultation to client’s that have minor or substantial credit issues. The Company will also offer per hour advice to clients regarding how to properly maintain their credit scores. Finally, the business will develop an internal program that monitors clients’ credit profiles on a monthly basis for an ongoing yearly fee. In regards to fees, the client will pay directly for these counseling services, which will be offered at a fixed rate. The Company will maintain extensive policies on fee disclosures to ensure that client’s clearly understand the costs associated with the Company’s services as well as all other applicable disclaimers and warranties.

4.0 Strategic and Market Analysis

4.1 Economic Outlook

This section of the analysis will detail the economic climate, the debt consolidation and credit counseling/advisory industry, the customer profile, and the competition that the business will face as it progresses through its business operations. Currently, the economic market condition in the United States is in recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. Many economists expect that this recession will continue until mid-2009, at which point the economy will begin a prolonged recovery period. However, debt consolidation businesses typically operate with a great degree of economic immunity as people will continue to require these services on an ongoing basis, especially during deleterious economic climates. As such, Management feels that the current economic climate is actually an excellent time to launch this type of business as millions of people are currently having substantial issues with their debts.

4.2 Industry Analysis

In the United States there are over 60,000 businesses that operate as credit intermediaries (which includes debt consolidation businesses). Among these business, aggregates receipts over each of the last five years has been in excess of $229 billion dollars of interest revenue. These businesses employ over 500,000 people and provide gross annual payrolls in excess of $22 billion dollars. The Internet has revolutionized the way that many these companies do business. It is not uncommon for debt consolidation companies to lend assist a broad geographical base and to a wide variety of clients that have varying incomes and credit qualities. Additionally, since the Internet has created a method of receiving information at a much faster rate, information relating to the credit quality and outstanding debts of borrowers is readily available.

4.3 Customer Profile

Management expects that a diverse group of people will use the Company’s services. The target market sought by the Company will consist of people that have substantial debts and are beginning or have begun to miss payments on their owed debts. The business, after obtaining licensure to operate in multiple states will be able to effectively assist thousands of people with their debt consolidation needs. Approximately 40% of adult Americans currently have past due payments or debts that require consolidation or renegotiation. As such, the potential market for this type of service exceeds 70 million people. Mr. Doe expects that the average income of a customer will be $28,000 to $45,000 per year.

4.4 Competitive Analysis

This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages. If there are a number of competitors in the same industry (meaning that it is not feasible to describe each one) then showcase the number of businesses that compete with you, and why your business will provide customers with service/products that are of better quality or less expensive than your competition.

5.0 Marketing Plan

Debt Consolidation Company, Inc. intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market. Below is an overview of the marketing strategies and objectives of the Company.

5.1 Marketing Objectives

  • • Establish relationships with accountants within the targeted market.

  • • Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.


5.2 Marketing Strategies

Mr. Doe intends on using a number of marketing strategies that will allow Debt Consolidation Company, Inc. to easily target men and women within the target market. These strategies include traditional print advertisements and ads placed on search engines on the Internet. Below is a description of how the business intends to market its services to the general public. The Company will also use an internet based strategy. This is very important as many people seeking local and regional service providers, such as debt consolidation companies, now the Internet to conduct their preliminary searches. Mr. Doe will register Debt Consolidation Company, Inc. with online portals so that potential customers can easily reach the business. The Company will also develop its own website showcasing the services offered by the business, the Senior Management , and relevant contact information. The Company will maintain a sizable amount of print and traditional advertising methods within local markets to promote the debt consolidation that the Company is offering. Mr. Doe will also develop ongoing referral relationships with accountants within the Company’s local market who will refer clients with significant debt issues. In time, this will become an invaluable source of new business for the Company.

5.3 Pricing

In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.

6.0 Organizational Plan and Personnel Summary

6.1 Corporate Organization

6.2 Organizational Budget

6.3 Management Biographies

In this section of the business plan, you should write a two to four paragraph biography about your work experience, your education, and your skill set. For each owner or key employee, you should provide a brief biography in this section.

7.0 Financial Plan

7.1 Underlying Assumptions

  • • Debt Consolidation Company, Inc. will have an annual revenue growth rate of 16% per year.

  • • The loan will have a 10 year term with a 9% interest rate.

  • • The Owner will acquire $100,000 of debt funds to develop the business.

7.2 Sensitivity Analysis

The Company’s revenues are not sensitive to changes in the general economy. In fact, during deleterious economic conditions (like the current economy), Mr. Doe expects an increase in revenue as more people turn to debt consolidation companies to assist with the consolidation of existing debts. Additionally, the Company generates high margin income from its services, which will allow the business to thrive in any economic climate.

7.3 Source of Funds

7.4 General Assumptions

7.5 Profit and Loss Statements 

7.6 Cash Flow Analysis


7.7 Balance Sheet


7.8 General Assumptions

7.9 Business Ratios

Expanded Profit and Loss Statements

Expanded Cash Flow Analysis