Uniform Supply Company Business Plan and SWOT Analysis

Uniform Supply Company Business Plan, Marketing Plan, How To Guide, and Funding Directory

The Uniform Supply Company Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a Uniform Supply Company business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.

Your Business Planning Package will be available for download after your purchase.

Product Specifications (please see images below):

  • Bank/Investor Ready!
  • Complete Industry Research
  • 3 Year Excel Financial Model
  • Business Plan (26 to 30 pages)
  • Loan Amortization and ROI Tools
  • Three SWOT Analysis Templates
  • Easy to Use Instructions
  • All Documents Delivered in Word, Excel, and PDF Format
  • Meets SBA Requirements

As it relates to apparel businesses, uniform supply companies are some of the most economically stable businesses within this market. This is primarily due to the fact that there are always going to be retailing businesses and other companies that need uniforms for their employees, and almost always the services and products needed for uniforms are outsourced to third-party company. One of the best things about this business is that they are able to generate highly recurring streams of revenue even after the initial uniform is sold. This is due to the fact that many uniform supply companies also offer uniform cleaning services to their customers. This highly recurring stream of revenue ensures that a uniform supply company can remain profitable and cash flow positive in any economic market.

The competition within this industry is substantial and there are a number of major corporations that provide uniforms and related services to the business public. However, many companies especially smaller businesses will work with local businesses in regards to their uniform supply needs. The gross margins generated from uniform sales is considered a moderate with most margins ranging anywhere from 40% to 60%. As it relates to services, this is really the bread and butter for a uniform supply company given that the gross margins from uniform cleaning and repair typically runs around 90%. These highly recurring streams of revenue also provide the business with a much higher valuation given that these revenues are recurring.

The startup cost associated with the new uniform supply company range anywhere from $50,000 all the way to $250,000 depending on whether or not cleaning services and repair services are going to be offered to clients. The largest expense for uniform supply companies usually the vehicles that are required for the ongoing pickup and delivery of uniforms to retailers and wholesalers.

Given the economic stability of these businesses almost all financial institutions are willing to put up a significant amount of capital in order to get these businesses off the ground and profitable. It can be expected that an entrepreneur looking to enter this industry will need to make a 20% to 30% capital injection into the business while a financial institution will provide a loan or a line of credit for the remaining capital. If an entrepreneur is looking to raise capital from a bank or private investor and is going to need a uniform supply company business plan. As with all similar documents, this business plan should include a three-year profit and loss statement, cash flow analysis, balance sheet, breakeven analysis, and business ratios page.

As it relates to local market research, it is imperative that the entrepreneur develop a demographic analysis that focuses on the number of small businesses within the local market. The target market radius for uniform supply company usually ranges from 25 miles to 50 miles depending on whether or not the area is more urban. Additionally, an examination of the number of large-scale retailers should also be included as these businesses – even if their major corporations – will use local and regional businesses for certain aspects of their operations including uniform supplies and services. As it relates to producing a demographic profile a focus on annual revenues, number of employees per company, estimated annual profit, and their ongoing uniform supply expenses should be discussed within the section business plan. As it relates to marketing, this can be done somewhere on a more constricted basis given that uniform supply companies do not generally provide their services to the general public. These businesses deal exclusively with other businesses and as such the marketing campaign needs to be highly focused so that buyers among small businesses and large corporations have an understanding of the company and what it provides.

A uniform supply company marketing plan should be developed in order to discuss how relationships with small businesses, medium-size businesses, and large corporations will be developed over a three year period. Most importantly, many uniform supply companies will hire or retain independent sales agents that will approach local businesses in order to develop these ongoing purchase order relationships. Generally, a fee equal to 5% of each order or from each service work is provided to the sales agents as compensation for securing the contract. For the sales agents this can be a highly lucrative sales opportunity.

Beyond developing an independent sales network, most uniform supply companies will also maintain an expansive online presence. This proprietary website should feature the types of uniforms that can be provided, preliminary pricing information, a discussion regarding cleaning and repair services that may be offered, hours of operation, and contact information. This website she may listed among all major search engines. There is really not a major need for a large-scale presence on social media platforms like FaceBook, Twitter, and Google+. Again this is due to the fact that these businesses do not provide their services the general public and really a highly focused marketing campaign with a specific focus on retailing businesses needs to be the center of this marketing plan.

A uniform supply company SWOT analysis should be produced as well. This document spoke focuses on the strengths, weaknesses, opportunities, and threats that are normally faced by uniform supply company businesses. As it relates to strengths, these businesses are almost always able to remain profitable through uniform cleaning and repair services they are able to generate highly predictable and highly recurring streams of revenue. The barriers to entry are considered to be moderately low and the gross margins are considered to moderate to moderately high. For weaknesses, there are already a number of highly established firms within this field and as such a smaller and newer uniform supply company is going to need to find ways to differentiate their service from that of the general public. This can be done by providing a faster level of service at a more affordable price. For opportunities, these businesses can thrive by simply expanding their operations to include a much larger target market radius. Typically, this is done by establishing secondary locations and acquiring additional vehicles in order to provide the pickup and delivery of uniforms on an ongoing basis. For threats, the one major threat faced by these businesses is that many retailers are going out of business or are shrinking their operations. As such, as more people conduct business online there are the demand for new uniforms among retailers is declining. However, certain businesses will always operate a retail capacity and these businesses will always be able to provide uniforms to the business public.

A uniform supply company can be an outstanding small business to own and operate given its economic stability and low start up costs. While this is a labor-intensive business, if it is properly managed and there can be a significant opportunity to develop a large-scale enterprise over a significant period of time. While certain changes in the market may have a slight impact on the revenues of uniform supply companies this is only going to be modest over the next 10 to 20 years.