It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:

• Excecutive Summary
• Company and Financing Summary
• Products and Services Overview
• Strategic Analysis with current research!
• Marketing Plan
• Personnel Plan
• 3 Year Advanced Financial Plan
• Expanded Financial Plan with Monthly Financials
• Loan Amortization and ROI Tools
• FREE PowerPoint Presentation for Banks, Investors, or Grant Companies!

1.0 Executive Summary

The purpose of this business plan is to raise $100,000 for the development of a preschool while showcasing the expected financials and operations over the next three years. The Preschool, Inc. (“the Company”) is a New York based corporation that will provide early childhood education to customers in its targeted market. The Company was founded by John Doe.

1.1 Products and Services

The services rendered by the preschool will include early childhood education and after school care services for children within the Company’s targeted market. The business will generate revenues from parents as well as state sponsored programs that subsidize the costs of preschool for parents that earn under a certain amount of income. The business will serve breakfast and lunch for children enrolled in the Company’s preschool programs. The third section of the business plan will further describe the services offered by the Preschool.

1.2 The Financing

Mr. Doe is seeking to raise $100,000 from as a bank loan. The interest rate and loan agreement are to be further discussed during negotiation. This business plan assumes that the business will receive a 10 year loan with a 9% fixed interest rate.

1.3 Mission Statement

The Preschool’s mission is to provide dedicated early education services to children within the Company’s targeted market.

1.4 Mangement Team

The Company was founded by John Doe. Mr. Doe has more than 10 years of experience in the early childhood education industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.

1.5 Sales Forecasts

Mr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.

1.6 Expansion Plan

The Founder expects that the business will aggressively expand during the first three years of operation. Mr. Doe intends to implement marketing campaigns that will effectively target individuals with children within the target market.

2.0 Company and Financing Summary

2.1 Registered Name and Corporate Structure

Preschool, Inc. The Company is registered as a corporation in the State of New York.

2.2 Required Funds

At this time, the Preschool requires $100,000 of debt funds. Below is a breakdown of how these funds will be used:

2.3 Investor Equity

Mr. Doe is not seeking an investment from a third party at this time.

2.4 Management Equity

John Doe owns 100% of the Preschool, Inc.

2.5 Exit Strategy

If the business is very successful, Mr. Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of the Preschool. Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings.

3.0 Products and Services

Below is a description of the preschool services offered by the Preschool.

3.1 Preschool and Early Education Services

The revenue center for the Company will come from rendering preschool, early childhood education services, and after school care for children enrolled in the Preschool’s programs. The business, from time to time, will receive state based grants that focus on subsidizing the costs associated with preschool for young children within the State. The business will provide a broad range of educational services including artistic training, general education, and computer training for young children. As stated in the executive summary, the business will serve breakfast and lunch to students enrolled in the Preschool. At all times, the business will ensure that all employees possess the necessary licensure and background check so that they are qualified to work with children under the age of six. This will be one of the foremost priorities of the business.

4.0 Strategic and Market Analysis

4.1 Economic Outlook

This section of the analysis will detail the economic climate, the preschool industry, the customer profile, and the competition that the business will face as it progresses through its business operations. Currently, the economy is coming out of a difficult economic period. The job picture has improved and lending has resumed to small businesses. As such, the demand for preschool services has increased. Additionally, parents that work will always require preschool services and as such the business will be able to remain profitable and cash flow positive at all times.

4.2 Industry Analysis

Within the United States, there are approximately 20,000 companies that provide preschool and early education services to the general public. Each year, these businesses generate $10 billion of revenue while providing jobs for 180,000 people. Annual payrolls in each of the last five years have exceeded $2 billion. Preschools are considered to be part of a mature industry, and the expected future growth rate will remain in line with that of the economy’s GDP.

4.3 Customer Profile

The Preschool’s average client will be a middle to upper middle class man or woman living in the Company’s target market. Common traits among clients will include: • Annual household income exceeding $50,000 • Lives or works no more than 15 miles from the Company’s location. • Will spend $600 per month on Preschool services. • Has one or more children under the age of 6.

4.4 Competitive Analysis

This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages. If there are a number of competitors in the same industry (meaning that it is not feasible to describe each one) then showcase the number of businesses that compete with you, and why your business will provide customers with service/products that are of better quality or less expensive than your competition.

5.0 Marketing Plan

The Preschool intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market. Below is an overview of the marketing strategies and objectives of the Preschool.

5.1 Marketing Objectives

• • Establish relationships with local schools within the target market that will refer children to become enrolled in the Preschool’s services.

• • Implement a local campaign with the Company’s targeted market via the use of flyers, local newspaper advertisements, and word of mouth.

• • Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.

5.2 Marketing Strategies

Mr. Doe intends on using a number of marketing strategies that will allow Preschool to easily target men and women with children within the target market. These strategies include traditional print advertisements and ads placed on search engines on the Internet. Below is a description of how the business intends to market its services to the general public. The Preschool will also establish relationships with public and private schools within the Company’s target market in order to generate referrals among parents that have older children in grade school and are seeking preschool services for their younger children. The Preschool will also use an internet based strategy. This is very important as many people seeking local services, such as preschools, now the Internet to conduct their preliminary searches. Mr. Doe will register the Preschools with online portals so that potential customers can easily reach the business. The Company will also develop its own online website. The Company will maintain a sizable amount of print and traditional advertising methods within local markets to promote the preschool services that the Company is selling.

5.3 Pricing

In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.

6.0 Organizational Plan and Personnel Summary

6.1 Corporate Organization

6.2 Organizational Budget

In this section of the business plan, you should write a two to four paragraph biography about your work experience, your education, and your skill set. For each owner or key employee, you should provide a brief biography in this section.

7.0 Financial Plan

7.1 Underlying Assumptions

• • The Preschool will have an annual revenue growth rate of 16% per year.

• • The Owner will acquire $100,000 of debt funds to develop the business.

• • The loan will have a 10 year term with a 9% interest rate.

7.2 Sensitivity Analysis

In the event of an economic downturn, the business may have a decline in its revenues. However, the demand for parents that want to enroll their children in preschool is increasing steadily. As such, the Preschool will be able to remain profitable and cash flow positive at all times despite certain drawbacks in the economy.

7.3 Source of Funds

7.4 General Assumptions

7.5 Profit and Loss Statements 

7.6 Cash Flow Analysis

7.7 Balance Sheet

7.8 General Assumptions

7.9 Business Ratios

Expanded Profit and Loss Statements

Expanded Cash Flow Analysis