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Free VC Directory

With any B-Plan Purchase
425 Page Capital Directory
Through Oct. 31


Business Plan Writer
$425 Flat Rate
No Templates Used
7 Day Turnaround

All Purchased Plans
Are Updated for 2017

Business Startup Guides
Checkout our new sister site!

Free Shooting Range Business Plan
For Raising Capital from Investors, Banks, or Grant Companies!

Please note that the financials in this complete free business plan are completely fictitious and may not match the text of the business plan below. This free business plan demonstration purposes only. If you are interested in purchasing the completed editable MS Word and Excel documents for this business plan, please click the button below! Also, the text of the business plan is formatted with a fully automated table of contents.



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It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:

  • Excecutive Summary
  • Company and Financing Summary
  • Products and Services Overview
  • Strategic Analysis with current research!
  • Marketing Plan
  • Personnel Plan
  • 3 Year Advanced Financial Plan
  • Expanded Financial Plan with Monthly Financials
  • FREE 30 Page Sample Private Placement Memorandum
  • FREE PowerPoint Presentation for Banks, Investors, or Grant Companies!

1.0 Executive Summary

The purpose of this business plan is to raise $100,000 for the development of a shooting range while showcasing the expected financials and operations over the next three years. Shooting Range, Inc. (“the Company”) is a New York based corporation that will provide shooting range and gun storage services to customers in its targeted market. The Company was founded by John Doe.

1.1 Products and Services

The primary revenue center for the Company will come from the ongoing usage of the Company’s licensed shooting range. The business is in the process of acquiring all of the appropriate licensure so that the business can allow customers to use firearms on the Shooting Range’s premises. The business will also generate secondary revenues from the sale of ammunition and storage of firearms. The third section of the business plan will further describe the services offered by the Shooting Range.

1.2 The Financing

Mr. Doe is seeking to raise $100,000 from as a bank loan. The interest rate and loan agreement are to be further discussed during negotiation. This business plan assumes that the business will receive a 10 year loan with a 9% fixed interest rate. The financing will be used for the following: • Development of the Company’s Shooting Range location. • Financing for the first six months of operation. • Capital to purchase shooting range equipment. Mr. Doe will contribute $10,000 to the venture.

1.3 Mission Statement

Shooting Range’s mission is to become the recognized leader in its targeted market for shooting range, gun storage, and ammunition sale services.

1.4 Mangement Team

The Company was founded by John Doe. Mr. Doe has more than 10 years of experience in the firearms retailing industry. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations.

1.5 Sales Forecasts

Mr. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.

1.6 Expansion Plan

The Founder expects that the business will aggressively expand during the first three years of operation. Mr. Doe intends to implement marketing campaigns that will effectively target individuals, police officers, and gun clubs within the target market.

2.0 Company and Financing Summary

2.1 Registered Name and Corporate Structure

Shooting Range, Inc. The Company is registered as a corporation in the State of New York.

2.2 Required Funds

At this time, the Shooting Range requires $100,000 of debt funds. Below is a breakdown of how these funds will be used:

2.3 Investor Equity

Mr. Doe is not seeking an investment from a third party at this time.

2.4 Management Equity

John Doe owns 100% of the Shooting Range, Inc.

2.5 Exit Strategy

If the business is very successful, Mr. Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of the Shooting Range. Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings.

3.0 Products and Services

Below is a description of the services offered by the Shooting Range.

3.1 Shooting Range Services

As stated in the executive summary, the primary revenue center for the business will come from the ongoing usage of the Company’s licensed firearms and shooting range facilities. The business intends to have eight to ten booths where individuals can fire rounds of ammunition safely towards targets placed on the range. The range will be outdoor based. The business will have specialized equipment that will allow users to have the targets come back to them mechanically. The business will comply with all federal and state firearms laws at all times. No sales of firearms will be made at the Shooting Range.

3.2 Sales of Ammunition and Storage of Firearms

The business will also earn secondary revenues from the ongoing sale of ammunition to customers. Additional revenues will come from the storage of firearms at the Shooting Range facility.

4.0 Strategic and Market Analysis

4.1 Economic Outlook

This section of the analysis will detail the economic climate, the shooting range industry, the customer profile, and the competition that the business will face as it progresses through its business operations. Currently, the economic market condition in the United States is moderate. The meltdown of the sub prime mortgage market coupled with increasing gas prices has led many people to believe that the US is on the cusp of a double drip economic recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows. However, this should have little impact on the Shooting Range’s ability to remain profitable as the revenues for the business provide very high margin cash flows for the business.

4.2 Industry Analysis

Within the United States, there are approximately 1,400 shooting ranges operating within all fifty states. Annually, these businesses generate approximately $900 million of revenues while employing 25,000 people. Annual payrolls in each of the last five years has exceeded $300 million. The anticipated future growth rate of the shooting range industry is expected to remain in line with that of the general economy.

4.3 Customer Profile

The Shooting Range’s average client will be a middle to upper middle class man or woman living in the Company’s target market. Common traits among clients will include: • Annual household income exceeding $50,000 • Lives or works no more than 15 miles from the Company’s location. • Will spend $20 per visit to the Shooting Range. • Is licensed to own/carry a firearm.

4.4 Competitive Analysis

This is one of the sections of the business plan that you must write completely on your own. The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages. If there are a number of competitors in the same industry (meaning that it is not feasible to describe each one) then showcase the number of businesses that compete with you, and why your business will provide customers with service/products that are of better quality or less expensive than your competition.

5.0 Marketing Plan

The Shooting Range intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business in its targeted market. Below is an overview of the marketing strategies and objectives of the Shooting Range.

5.1 Marketing Objectives

  • • Establish relationships with local gun clubs and with law enforcement professionals.

  • • Implement a local campaign with the Company’s targeted market via the use of flyers, local newspaper advertisements, and word of mouth.

  • • Develop an online presence by developing a website and placing the Company’s name and contact information with online directories.

5.2 Marketing Strategies

Mr. Doe intends on using a number of marketing strategies that will allow Shooting Range to easily target men and women within the target market. These strategies include traditional print advertisements and ads placed on search engines on the Internet. Below is a description of how the business intends to market its services to the general public. The Shooting Range will also use an internet based strategy. This is very important as many people seeking local services, such as shooting ranges and gun clubs, now the Internet to conduct their preliminary searches. Mr. Doe will register the Shooting Range with online portals so that potential customers can easily reach the business. The Company will also develop its own online website. The Shooting Range will also work closely with local gun clubs, police officers, and law enforcement organizations in order to drive additional customer traffic to the Shooting Range.

5.3 Pricing

In this section, describe the pricing of your services and products. You should provide as much information as possible about your pricing as possible in this section. However, if you have hundreds of items, condense your product list categorically. This section of the business plan should not span more than 1 page.

6.0 Organizational Plan and Personnel Summary

6.1 Corporate Organization

6.2 Organizational Budget



6.3 Management Biographies

In this section of the business plan, you should write a two to four paragraph biography about your work experience, your education, and your skill set. For each owner or key employee, you should provide a brief biography in this section.

7.0 Financial Plan

7.1 Underlying Assumptions

  • • The Shooting Range will have an annual revenue growth rate of 16% per year.

  • • The Owner will acquire $100,000 of debt funds to develop the business.

  • • The loan will have a 10 year term with a 9% interest rate.

7.2 Sensitivity Analysis

In the event of an economic downturn, the business may have a decline in its revenues. However, the pricing point for the Company’s shooting range services, gun storage services, and sales of ammunition is low. As such, the Shooting Range will be able to remain profitable and cash flow positive in any economic climate.

7.3 Source of Funds


7.4 General Assumptions

7.5 Profit and Loss Statements 

7.6 Cash Flow Analysis

 

7.7 Balance Sheet

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7.8 General Assumptions

7.9 Business Ratios

Expanded Profit and Loss Statements

Expanded Cash Flow Analysis